Groundbreaking
Tour Tops Century Mark in Prize Money Over Three Seasons
In just under three
years, the WORLD POKER TOUR(TM) (WPT) has become one of the
most lucrative ventures in sports for its players. Over the
weekend, the WPT crossed the $100 million mark in prize
money with the awarding of the $7 million plus prize pool on
the latest tournament stop of the WPT. Michael Gracz
captured first prize, earning $1.5 million, and entered the
record books as the WPT's "$100 Million Man."
"What the WPT has
accomplished in such a short period of time is truly
astonishing," said Steve Lipscomb, President and founder of
WPT Enterprises, Inc. (NASDAQ:WPTE). "We have lifted poker
from a backroom game to a sport that is churning out a whole
new generation of respected professional Texas Holdem
players making their living by competing in our tournaments
around the world. $100 million is just a mind-boggling
number and it sends a message that the WPT and Texas Holdem
poker are here to stay. If you look back at the PGA, it took
more than 30 years to reach $100 million in prize money."
When considering
that many WORLD POKER TOUR events pay as deep as 40th or
50th place means that for the first time many professional
poker players are earning their mortgage money on the tour
and successful amateurs are enjoying nice bonuses for their
bank accounts.
Airing every
Wednesday night at 9 p.m. ET/PT on the Travel Channel, the
WORLD POKER TOUR(R) is responsible for launching the
worldwide poker boom. By turning poker into a televised
sports sensation, the WPT has made stars of the poker
players who have captured million-dollar purses on the Tour.
Since their WPT Final Table appearances, they are frequently
spotted in airports and restaurants, and pressed for
autographs by fans.
The WPT has
created twenty-two millionaires over the last three seasons
with ten of those being newly minted this year. Among the
players who have placed in the money at WPT tournaments in
the past three seasons are Doyle Brunson, T.J. Cloutier,
Annie Duke, Chris Ferguson, Howard Lederer, Daniel Negreanu,
Jennifer Harman, Gus Hansen, Erick Lindgren, Phil Hellmuth,
Antonio Esfandiari, Phil "The Unabomber" Laak, John Juanda,
Mel Judah, Carlos Mortenson, Paul Phillips, Erik Seidel,
Layne Flack, Phil Ivey, Scotty Nguyen, Paul Darden, Dave
"The Devilfish" Ulliott, Alan Goehring, Ron Rose, Martin De
Knijff, Hasan Habib and many other up-and-coming players.
"Wow! A hundred
million makes a lot of new poker millionaires," said veteran
pro Jennifer Harman. "The WPT has changed the lives of poker
players forever. The game is no longer what it was where you
could play well but still had to hold a second job or live
on a tight budget. The WPT deserves all the credit for the
success we are all now enjoying. It is so exciting to play
for the kind of dollars that can transform your life."
Just as
significant as what the WPT has achieved for the players has
been its influence on viewers. Viewers have become
passionate about learning and improving their game, watching
WPT shows multiple times to pick up the nuances of poker.
The WPT has stepped up to the plate as the sports league
that wants to help all players improve their skills. Today,
the WPT aims to educate poker enthusiasts through its new
line of books ("WPT: Shuffle Up and Deal" from
HarperCollins), a 60-second radio and audio internet feature
("WPT Poker Corner"), a series of weekend instructional
clinics around the country (WPT Boot Camp) and the DVD
collections of each season's WPT shows that can be viewed
for tips and strategy. For more information on the WPT and
WPT poker learning tools, go to: www.worldpokertour.com.
"We at the WORLD
POKER TOUR are very proud to have achieved this milestone so
quickly. With the addition of the PROFESSIONAL POKER TOUR,
which WPTE launched in November 2004, we will place even
more money into the hands of players. Our faith in poker's
future is unlimited and we are excited to be leading its
growth in innovation, prize pools and popularity," said
Lipscomb.
About WPTE
WPT Enterprises,
Inc. (NASDAQ:WPTE) is a company engaged in the creation of
internationally branded entertainment and consumer products
driven by the development, production, and marketing of
televised programming based on gaming themes. WPTE is the
creator of the World Poker Tour(R), a television show based
on a series of high-stakes poker tournaments that airs on
the Travel Channel in the United States and more than 60
markets globally. WPT Enterprises currently licenses its
brand to companies in the business of poker equipment and
instruction, apparel, publishing, electronic and wireless
entertainment, DVD/home entertainment, casino games, and
giftware. For show information, tools for improving poker
play, and other WPT news, fans may log on to
www.worldpokertour.com.The company is also engaged in the
sale of corporate sponsorships. WPT Enterprises, Inc. is a
majority owned subsidiary of Lakes Entertainment, Inc. (NASDAQ:LACO).
Photos and media information can be found online at:
www.worldpokertour.com/media.
The Private
Securities Litigation Reform Act of 1995 provides a "safe
harbor" for forward-looking statements. Certain information
included in this press release (as well as information
included in oral statements or other written statements made
or to be made by WPT Enterprises, Inc.) contains statements
that are forward-looking, such as statements relating to the
expansion of WPT's brand licensing, the development of new
television and film projects, the development of WPT
corporate sponsors and other business development
activities, as well as statements regarding other capital
spending, financing sources and the effects of competition.
Such forward-looking information involves important risks
and uncertainties that could significantly affect
anticipated results in the future and, accordingly, such
results may differ from those expressed in any
forward-looking statements made by or on behalf of WPT.
These risks and uncertainties include, but are not limited
to, WPT's significant dependence on the Travel Channel as a
source of revenue; the potential that our television
programming will fail to maintain a sufficient audience; the
risk that competitors with greater financial resources or
marketplace presence might develop television programming
that would directly compete with WPT's television
programming; the risk that WPT may not be able to protect
its entertainment concepts, current and future brands and
other intellectual property rights; risks associated with
future expansion into new or complementary businesses; the
termination or impairment of WPT's relationships with key
licensing and strategic partners; and WPT's dependence on
its senior management team. For more information, review
WPT's filings with the Securities and Exchange Commission.
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