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NTN Communications Releases Texas HoldEm Poker on Super Bowl Sunday |
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NTN Hospitality
Technologies, a division of NTN Communications, Inc. (Amex: NTN - News), a
leader in interactive communications and entertainment products for the
hospitality industry, announced today its launch of NTN Texas HoldEm Poker
on Super Bowl Sunday to the over 900 eligible NTN sites that subscribe to
the enhanced NTN iTV2 Network(TM).
Capitalizing on the widespread and unprecedented consumer interest in Texas HoldEm poker, and using the most popular day of the year for sports bar attendance, NTN Hospitality Technologies successfully launched its interactive version of Texas HoldEm in sports bars and casual dining establishments across North America. The new interactive NTN Texas HoldEm poker game allows up to 10 players to play against each other using NTN's hand-held, wireless Playmaker(R) devices at a virtual table displayed on televisions in the hospitality venues. The release of NTN Texas HoldEm follows a successful beta test of the game, which took place in select NTN locations over a 3 week period. Ian Lai, General Manager of Buffalo Wild Wings in Gilbert, Arizona, participated in the test phase of NTN Texas HoldEm, and commented, "The consensus is that NTN Texas HoldEm has really been enjoyed by our customers. People like it. Trivia is still hot, but Texas HoldEm is picking up a lot of steam. NTN should have a big success on their hands." Ray Benoist, Director of Operations for the Damon's franchise group in Marlboro, New Jersey a location that also participated in the test, shares the excitement, adding, "I have been in other NTN locations before and I have never seen customers ask for a specific game. Now, customers are specifically asking for Playmakers in order to play Texas HoldEm." "When it comes to a new product introduction, there is nothing that matches the power of the Super Bowl," commented Mark deGorter, President and Chief Operating Officer. "The debut of our new Texas HoldEm game on Super Bowl Sunday allowed us to take advantage of what is considered the biggest day of the year for our subscribers, and generate the highest awareness levels possible to our new iTV2 sites featuring the game. Texas HoldEm is our key focal point for 2005 and yesterday's launch provided a strong platform to kick it off. We believe that the promise of Texas HoldEm helped lead to our strong sales growth over the past year and hope that it will improve our long-term site retention." All new installations feature NTN Texas HoldEm as part of the NTN BLAST programming on its iTV2 platform at no additional charge. About NTN Communications Based in Carlsbad, CA, NTN Communications, Inc. is the parent corporation of the NTN Hospitality Technologies segment and Buzztime Entertainment, Inc., a subsidiary. The NTN Hospitality Technologies segment, which focuses on integrated front-of-house solutions for the hospitality industry, is comprised of the NTN iTV Entertainment Network, NTN Wireless Communications, Inc., and NTN Software Solutions, Inc. NTN Hospitality Technologies provides services and products to leading restaurants such as The Cheesecake Factory, Darden Restaurants, Domino's Pizza, Gaylord Entertainment, TGI Friday's and more. Except for historical information contained herein, this release contains forward-looking statements which reflect management's current views of future events and operations, including, but not limited to, statements pertaining to the deployment of NTN Texas HoldEm, consumer acceptance of NTN's iTV2 Network and its NTN BLAST programming, including the Texas HoldEm game, NTN's penetration into sports bars and casual dining restaurants, NTN iTV2 Network and Texas Hold 'Em's ability to attract sports bars and casual dining restaurants and related improvements in site sales and long-term site retention, all of which are subject to risks and uncertainties including the risks of changing economic conditions, product demand and market acceptance, and the impact of competitive products and pricing. Other important factors that may cause actual results to differ materially from the forward-looking statements are discussed in the "Risk Factors" section and other sections of NTN's Form 10-K for the year ended December 31, 2003 and the Company's registration statement on Form S-3 (File No. 333-33078), which are on file with the Securities and Exchange Commission. NTN does not undertake to publicly update or revise any of its forward-looking statements even if new information or future events show that the indicated results or events will not be realized.
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