There are more than 50 million poker players in the United States
and more than 100 million worldwide. Through shows like ESPN’s World
Series of Poker, Travel Channel’s World Poker Tour, and 24/7 online
poker - avid players & fans can now watch and play the most popular
form of the game – No Limit Texas Holdem – on a daily or even hourly
basis. PokerDetour’s mission is to outfit every poker player
worldwide with shirts and apparel based on the PokerDetour brand.
Poker players have their own language with a “dictionary of terms
and slang” that they all understand. PokerDetour’s shirts leverage
these terms and slang like; “Big Slick” (Ace King) or “Pocket
Rockets” (Ace Ace), and “Under the Gun” (First to Act).
Additionally, PokerDetour is the first brand to acknowledge the
online poker player with specialty shirts and apparel.
PokerDetour offers more than 20 different shirts. Mainly,
focused on men (21 years old & over) who account for over 95% of all
poker players, PokerDetour sees the demographics of the game
changing dramatically. Due to great exposure on television and
online more women and kids are now interested in the game.
Professional Poker Player, Annie Duke just won a $2 Million WSOP
Tournament of Champions. Kids are playing Texas holdem during lunch
and after school quickly learning probability & statistics.
PokerDetour offers a women’s and kid’s line too.
PokerDetour branded shirts and apparel are exclusively sold at
PokerDetour.com. However, the company plans to market its shirts and
apparel through major distributors, retailers, and online &
land-based casinos. With over 7,000 players expected at the 2005
World Series of Poker, PokerDetour plans to have additional exposure
through its strategic partners with exclusive lines through
professional poker players and sponsorships.
About PokerDetour:
Three self-proclaimed “maniacs” of poker who wanted to express
their love of the game in cool fashion statements founded Avid
Players Corporation in October 2004.hirts, apparel and
related-accessories based on gaming. Avid Player’s initial release
of t
Avid Players Corporation has offices based in Sacramento, CA with
production in Southern California for PokerDetour branded shirts and
apparel. Avid Players designs, markets, and produces she
PokerDetour line and can be found at: www.pokerdetour.com.
